Mission and Purpose

A few weeks ago, my wife visited a doctor who, as part of the diagnosis, prescribed 3 months of the keto diet to replenish and reset enzymes in her liver that will appropriately regulate glucose in her body. This typically means one must eat 30 to 50 grams of total carbohydrates a day. This prescription requires my wife eat a total of 15 grams of carbohydrates each day. This is intense and very difficult. She is executing brilliantly and with a good attitude – she’s climbing a hard mountain and making tremendous progress.

At the same time we were learning about this new diet, I was listening to Jim Collin’s BE 2.0 and was struck by the way Jim articulated the difference between purpose and mission. Purpose is the north star – it is always there providing direction and motivation. Mission on the other hand is the next mountain we need to climb in our journey. Purpose is not obtained and never changes (when you’ve got it right – it takes iteration) yet a mission is achievable with clear steps and milestones. Eventually you will get to the top of that mountain and then there will be another mountain to climb.

My wife’s current mountain is this diet. It is brutal, difficult, and stretching. She finds the motivation to continue climbing this mountain because there is a clear purpose.

Work to find your purpose. What is your next mountain to climb? Write down this next mountain to climb and one thing you can do today, and one thing you can do tomorrow to make progress on this mission.

I would love to hear about the mountain you will climb and what steps you will start to take to climb it.

About Me

Josh Nicholls

I teach and invite people to act. Proud husband, father and amateur pizzaiolo

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